Globalisation, an economy that is increasingly service oriented and a growing number of small businesses have led businesspeople to set different requirements for their work environment. They value a business location with the right partners, competitors and collective profiling opportunities— a location which appeals to clients and suppliers. By developing a business park based on a concept, which serves as a basis for its functions, target group focus and marketing, it is possible to come to a common proposition. The focus is centred on a new approach to the development of business parks and the method for developing concepts to achieve this. A development that is based on the specific culture and nature of an area, from which economic dynamism then ensues. 

To find out more about THE CONCEPT AS LAW, please contact us directly 

Bob van der Lee

Managing director, Total Identity
T +31 20 750 95 58